for every story, a jimmy

Jimmy is a Portuguese brand that was created in September 2023, during a weekend, among friends who are like family, in Porto.

First a dream that turned into a “what if”, the Jimmy brand quickly gained strength, maturity and established its fundamental pillars:


  • guarantee quality articles by investing in local and responsible production,

  • minimalist, authentic and versatile designs;

  • allow a story to be told.

quality

All of our pieces are carefully produced in Portugal.

From choosing the fabric to packaging, the entire process is chosen and supervised by us. This ensures that the final product will always be up to what our customers deserve, the best.

design

Unique designs, limited editions!

If Jimmy's identity is unique, why would we repeat designs? Made and criticized by us, no two collections will be the same.

stories

Three great friends, three different personalities, three visions...
Three different ways of telling the same story.

founder and artist

Ricardo Alves

"This project grew from an idea that aimed to represent our group of friends in a minimalist way.

And with this idea, Jimmy was born. A brand is born that for me is one of the peaks of our friendship, an idea is born that represents us and what we are to each other.

I look at this brand and I see myself and my friends and all the moments we've spent together since we met. And this is Jimmy, Jimmy is me, it's you, it's us!

These are our stories."

model and social media master

João Godinho

"Jimmy is a northern brand that emerged in a conversation on a terrace between 3 friends who decided to dream big.

I believe that the best things in life are often found in simplicity.

And so, we tried together to create a brand that combines minimalism and versatility in order to reach everyone, regardless of gender, age or style."

backoffice wizard

Tiago Monteiro

"The Jimmy brand is, for me, synonymous with friendship.

As a result of not having any experience in the area, this project grew amidst many doubts and some failures, but which proved to be fundamental for its development.

Founded by friends and also driven by family and even more friends, chapter by chapter, it has been, as we intended, a beautiful story."